Sunday, February 9, 2014

Coca-Cola Commercial Controversy

Many people in America every year look forward to watching the Super Bowl for the big game, the half time show and of course the commercials. That is what the Super Bowl is all about. However, sometimes the Super Bowl commercials, like any commercials have relayed the wrong message. This year Coca-Cola’s commercial features people of all cultures across America, singing, “America the Beautiful” in different languages, this stirred up a nation wide controversy. The reality is that America is a country made up of different cultures and with these different cultures comes different languages, and that’s what America is, we need to remember where we came from.

The Coca-Cola Super Bowl commercial was made to remind us of who we are as Americans. America is a country that brought freedom to so many immigrants from all over the world. America means freedom to all. Many people who are caucasian or white, were very bothered by the song “America the Beautiful” being sung in different languages. In America, we are a nation made up of different cultures. Our country’s main language may be English but many American’s speak other languages as well.  According to the 2007 US census, 80 percent of American’s speak English as their primary language at home(Shin). But these still leaves 20 percent of our population that was speaking a language other than English at this time. At this time the population consisted of 301.23 million (US Population By Year) that would mean that 60.246 million people in the United States in 2007 did not speak English. This proves that this commercial is accurate. What some of these Caucasian people said about the commercial was very derogatory towards other races and cultures. The thing that outraged me the most, was after this commercial aired there was a hash tag or trending topic on the social media site of twitter, that read “#speakamerican”. First of all, we speak English; this shows the ignorance of my generation. Second of all, this is America! We need to embrace our cultural differences.

More to Come...

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